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Platform support · Braze

Braze, set up properly and actually used

Already on Braze, or about to be? We implement, fix and run Braze for teams across Africa, from data and SDKs to Canvases that earn their keep.

We implement and support Braze. We're not a Braze partner, so you get our honest view of it.

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SIGNS YOU NEED THIS

Signs your Braze needs help

Tick what applies. Each one is money spent on a platform that could be doing more.

Your diagnosis

0/ 6 symptoms

Squeaky clean. Or nobody's looked yet. Either way, we'd love a peek.

WHAT WE DO

What we do with Braze.

01

Implementation

SDKs, user identity and data, including Cloud Data Ingestion from your warehouse.

02

Audits

What's working, what's wasted and what to switch off, with a fix list in priority order.

03

Canvas and campaign builds

Journeys your team can read, own and change without calling a developer.

04

Data back out

Engagement events streamed out with Currents, into your warehouse and analytics.

05

Ongoing support

Extra hands for campaigns, or a second opinion when something looks off.

WORKS WITH

What Braze usually sits next to.

Amplitude logoProduct Analytics

Purpose-built product analytics. Funnels, retention, cohort analysis, feature adoption, for product and growth teams that need answers without filing a ticket. Designed to sit alongside GA4, not replace it.

Best forProduct and growth teams making roadmap decisions on instinct because GA4 can't keep up.
More on Amplitude →
AppsFlyer logoMMP

Market-leading mobile measurement partner. A neutral measurement layer above Meta, Google, TikTok, ASA and beyond, with Protect360 fraud protection and OneLink deep linking built in. Privacy-preserving framework built for iOS/Android post-IDFA.

Best forApps running paid acquisition at scale across multiple channels, especially where fraud is a concern.
More on AppsFlyer →
Branch logoDeep Linking + MMP

Leading deep linking combined with solid mobile attribution. Universal links, deferred deep links, contextual deep links, so every campaign, email, push, or social link drops users on the right screen. Journeys turns mobile web traffic into app installs, and Fraud Shield keeps bad clicks from ever getting attributed.

Best forApps where deep linking is core to the experience: email-to-app, web-to-app, social-to-app flows, especially where Journeys' smart banners can turn casual web visitors into app users.
More on Branch →
AN HONEST NOTE

When we'd suggest something else

If your team is small and mostly needs reliable push and email, OneSignal may do the job with less effort. If personalising your website matters as much as messaging, look at InsiderOne. Both are partners of ours, and we'll say so when they're the better fit. Compare them →

FAQS

The questions people ask us first.

Are you a Braze partner?

No. We implement and support Braze without a partnership, so our advice isn't tied to it.

Does Braze have a free plan?

No. Braze prices by quote, scaling with your monthly active users, and says it doesn't offer a free plan.

Can Braze send WhatsApp messages?

Yes. WhatsApp is a native Braze channel, though availability depends on your package.

Where is Braze data hosted?

Braze runs clusters in the US, the EU, Australia, Indonesia, Japan and South Korea, none of them in Africa. Under POPIA that's a cross-border transfer, which is fine if it's handled properly.

Get connected

Talk to us about Braze.

Tell us how you use Braze today and what isn't working. We'll tell you honestly what we'd change.

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