01
A tracking plan
Events and properties named so people understand them, written down so releases do not break them.
WHAT WE DO
What we do with Mixpanel.
02
Implementation and identity
SDKs set up so one person is one user, across web and app.
03
Warehouse data in
Data from Snowflake, BigQuery, Databricks and others with Warehouse Connectors.
04
Cohorts out
Mixpanel cohorts synced to engagement tools such as OneSignal and Braze.
05
Ongoing support
Someone to call when a release breaks a funnel.
AN HONEST NOTE
When we'd suggest something else
If you want more room on the free plan, or a longer data history on paid plans, Amplitude is worth comparing. Amplitude is a partner of ours, so read our comparison and judge for yourself. Amplitude vs Mixpanel →
RELATED GUIDES
You might also want to read.
FAQS
The questions people ask us first.
Are you a Mixpanel partner?
No. We implement and support Mixpanel without a partnership, so our advice isn't tied to it.
How is Mixpanel priced?
On events. The free plan covers up to 1 million events a month, and the Growth and Enterprise plans go further.
Where is Mixpanel data hosted?
In the US by default, with EU and India data residency available. None of these is in Africa, so treat it as a cross-border transfer under POPIA.
Can Mixpanel send cohorts to our engagement platform?
Yes. Mixpanel has cohort sync integrations with tools such as Braze and OneSignal.
OTHER WAYS WE CAN HELP
Get connected
Talk to us about Mixpanel.
Tell us how you use Mixpanel today and what isn't working. We'll tell you honestly what we'd change.